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Case Studies

PPC Build and Management

Goal

Lead a new business partnership, owning the online marketing element for Hippodrome Casino

Results

Exceeded revenue targets by over 200% with a £5MM EBIT!

Client
Hippodrome Casino
Services
PPC
Website
www.hippodromeonline.com
PPC build and management for casino

Strategies and Tactics

  • Development, growth and management of all online marketing channels to maximise volume while keeping CPA on target
  • Setup of all bidding and tracking elements via Adobe Bid Manager
  • Development of high converting landing pages, aliasing with design and development teams
  • Marketing budget planning and delivery
  • Hands-on management of paid search across Google and Bing
PPC AB testing for better results

Exceeding revenue targets by over 200% with a £5MM EBIT!

Testimonials

Our client's concept about this work

Photo of previous manager: Wesley

Damon has attention to detail and uncovered new ideas for optimising campaigns which proved to be highly profitable. Damon sets high standards for himself, is goal oriented, works well with people and is highly ambitious.

Head of Digital Marketing
Callum PPC Manager

Damon goes above and beyond, he's dedicated to the task in hand and always ensures even the most difficult of objectives are exceeded.

PPC Manager
Photo of Alessio

Extremely enthusiastic about his work, which reflects in the results he achieves. Highly motivated and qualified professional with experience in all aspects of digital marketing, especially within ppc, seo and social networking.

Performance Marketing Analyst

By working with us, we can reach your goals in a short distance.